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Take a look at Intel's Alchemist, the mascot for its first Arc GPUs TechSpot


In an interview with HotHardware, Intel Senior Director of Graphics Product Marketing, Martyn Stroeve, and Senior Manager Graphics Tech Analysis, Scott Wasson, explained the thinking behind the Arc branding, including the inspiration for its name. Stroeve explains that the term was chosen because it has multiple meanings, including an energy...

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