Spotify drops $235 million on podcast ad-tech company TechSpot

Spotify has made a push for the podcast market since early 2019, acquiring podcast empires, developing its own charts, and buying tech that improves the experience for publishers. The green music machine is now pushing the latter with a $235 million acquisition of Megaphone, a podcast ad-tech company.





from TechSpot https://ift.tt/2Ue0yoD